Start up: Apple v Trump, Ev Williams v text, Google’s learning bet, Snapchat’s magazine plan, and more


iOS 10’s notifications are different – but there are plenty of other changes forthcoming in September (or so). Photo by tualamac on Flickr.

You can now sign up to receive each day’s Start Up post by email. You’ll need to click a confirmation link, so no spam.

A selection of 14 links for you. Save some for later – don’t bloat. I’m charlesarthur on Twitter. Observations and links welcome.

Ev Williams is the Forrest Gump of the internet • The Atlantic

Robinson Meyer:

»“The worst world, the scary version, is if the tricks to get attention are a skill developed and owned primarily by profit-driven companies,” [Ev Williams] told me. “I’d go back to the food analogy. What are people going to be consuming most of the time? They’re optimizing for clicks and dollars. Can a person who has a unique perspective play that game? Are they just going to get trounced?”

This is Medium’s reason for existing: to protect individual writers in the fierce and nasty content jungles. Resistance to the centralization generally is futile, he believes, citing Wu. “That’s the way the Internet works, and that’s the way humans work,” he says. “Efficiency and ROI and economies of scale and user experience—they’re all going to drive more things to consolidate. I kind of look at that as a force of nature. But if things consolidate, does that mean that everything is shit?”

That is the Medium appeal, in a nutshell. Keeping everything from being shit. It wants to do so by adopting many of the tics and habits of the original blogosphere—the intertextuality, the back-and-forth, the sense of amateurism—without being the open web. It will use its own custom metrics, like time-spent-reading, to decide who sees what stories; and it will tend to show your friends something if you “recommend” it. Medium, yes, will just be another platform, but it will run the open web in an emulator.

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Google’s bold move to reinvent every device on the planet • Forbes

Miguel Helft:

»the techniques used to recognize images in Google Photos are able to power StreetView’s ability to “read” signs and Project Sunroof’s ability to identify rooftops that are suitable for solar panels based on aerial images. It’s also enabling a small experimental team at Google to effectively detect diabetic retinopathy, an eye disease that can lead to blindness, by looking at iris scans. “It’s a pretty significant shift,” Dean says. “Word is spreading throughout the company that there is this new capability to solve problems in this way,” he says, in reference to the new AI techniques.

What started as a research project with a handful of people has grown to perhaps hundreds–Dean refuses to say how many–who have developed algorithms, computer systems and, more recently, Google’s own chips, all customized for these AI approaches. (Google Brain’s software tools are known as TensorFlow and the chips as Tensor Processing Units.) As a result there are now more than 2,000 projects inside the company applying Google Brain’s capabilities to scores of products. Dean’s group has held machine-learning office hours, and thousands of Google engineers have gone through internal courses that can last weeks. “It went from being a research project to a mainstream engineering activity,” says John Giannandrea, an AI expert appointed by Pichai to lead the company’s search efforts.

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You have to wade through a certain amount if you’re familiar with Google, but there are useful insights here too.
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Facebook is wrong, text is deathless • Kottke

Tim Carmody on the suggestion from Facebook that “video is going to take over from text”:

»Maybe this is coming from deep within the literacy bubble, but:

Text is surprisingly resilient. It’s cheap, it’s flexible, it’s discreet. Human brains process it absurdly well considering there’s nothing really built-in for it. Plenty of people can deal with text better than they can spoken language, whether as a matter of preference or necessity. And it’s endlessly computable – you can search it, code it. You can use text to make it do other things.

In short, all of the same technological advances that enable more and more video, audio, and immersive VR entertainment also enable more and more text. We will see more of all of them as the technological bottlenecks open up.

And text itself will get weirder, its properties less distinct, as it reflects new assumptions and possibilities borrowed from other tech and media. It already has! Text can be real-time, text can be ephemeral – text has taken on almost all of the attributes we always used to distinguish speech, but it’s still remained text. It’s still visual characters registered by the eye standing in for (and shaping its own) language.

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And another thing about Theranos… • LinkedIn

Sten Westgard lists the ten stories about Theranos you may have missed last week, which range from negative to more negative to neutral:

»There’s so much that’s happened that it’s hard to know where to start. Indeed, most of the stories have been covered by other news outlets already, and by real journalists. About the only additional insight we can add here is a closer reading of the lightly redacted inspection report. Because buried in that are some performance details that no one else seems to have noticed.

Let’s start with the QC [quality control] failure rates. The inspection report details that there were significant out-of-control results for many tests, sometimes up to 87% of QC results were out more than 2 standard deviations!!

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No Signal (and other cellular drama) • YouTube

After last week’s wonderment about whether people in Star Wars are post- (or pre-) literate, here’s how screenplay writers deal with those damn mobile phones which could scupper plots in which people are meant to be out of contact and able to call help. Texas Chainsaw Massacre never had to deal with this (though probably would have in a scene like this).
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‘Could he actually win?’ Dave Eggers at a Donald Trump rally • The Guardian

Dave Eggers went to a Trump rally in Sacramento, California, incognito, and found it more mixed (racially, sexually) than you’d expect, and more relaxed, but found this:

»He has reversed himself on nearly every major issue, often in the same week, and has offered scant specifics on anything in particular – though in Sacramento, about infrastructure, he did say, “We’re gonna have new roads, bridges, all that stuff”.

His supporters do not care. Nothing in Trump’s platform matters. There is no policy that matters. There is no promise that matters. There is no villain, no scapegoat, that matters. If, tomorrow, he said that Canadians, not Mexicans, were rapists and drug dealers, and the wall should be built on that border, no one would blink. His poll numbers would not waver. Because there are no positions and no statements that matter to them. There is only the man, the name, the brand, the personality they have seen on television.

Believing that Trump’s supporters are all fascists or racists is a grave mistake. This day in Sacramento presented a different picture, of a thousand or so regular people who thought it was pretty cool how Trump showed up in a plane with his name on it. How naughty it was when he called the president “stupid”. How funny it was when he said the word “huge” the peculiar way he does, without the “h” (the audience yelled back “uuuuge!”, laughing half with him, half at him). In the same way we rooted for Clay a few years ago when he showed up as an actual actor in a Woody Allen movie, the audience at a Trump rally is thinking, How funny would it be if this guy were across the table from Angela Merkel? That would be classic.

«

It’s long, but eminently worth reading. My next question is: will Eggers go to a Hillary Clinton rally, and what would he think of what he found there? I’d like to know.
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Apple won’t aid GOP convention over Trump • POLITICO

Tony Romm:

»Apple has told Republican leaders it will not provide funding or other support for the party’s 2016 presidential convention, as it’s done in the past, citing Donald Trump’s controversial comments about women, immigrants and minorities.

Unlike Facebook, Google and Microsoft, which have all said they will provide some support to the GOP event in Cleveland next month, Apple decided against donating technology or cash to the effort, according to two sources familiar with the iPhone maker’s plans.

Apple’s political stand against Trump, communicated privately to Republicans, is a sign of the widening schism between Silicon Valley and the GOP’s bombastic presumptive nominee. Trump has trained his rhetorical fire on the entire tech industry, but he’s singled out Apple for particular criticism – calling for a boycott of the company’s products, and slamming CEO Tim Cook, over Apple’s stance on encryption.

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Understanding the DAO hack for journalists • Medium

David Siegel, with a long long long explanation of how someone hacked a cryptocurrency (another event that’s becoming everyday) and siphoned off a ton:

»I will call the attacker a lone male, even though I have no idea if he is one. What happened next was interesting. In an open letter to The DAO and Ethereum Community, the attacker supposedly claimed that his “reward” was legal and threatened to take legal action against anyone who tried to invalidate his work. Several people pointed out that the cryptographic signature in this message wasn’t valid — it could be fake. But it’s well written and, from a certain point of view, well reasoned: the premise of smart contracts is that they are their own arbiters and that nothing outside the code can “change the rules” of the transaction.

Later, through an intermediary, the attacker claimed that he would put a stop to the organized “theft” of his property by rewarding miners (nodes) who don’t go along with the proposed soft fork, saying:

»

[S]oon we will have a smart contract to reward miners who oppose the soft fork and mines the transaction. 1 million ether + 100 btc will be shared with miners.

«

This is clearly a complex dynamic system. These messages from “The Attacker” cannot be verified, so we’ll have to wait and see what happens. Next, I will try to categorize the responses from the community.

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I’m really glad I’m not the person writing the story about this if this is the “understanding” bit. First explain to a newsdesk what DAO is; then what Ethereum is; then smart contracts; then…
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Ericsson Mobility Report Q1 2016 • Ericsson

Lots and lots of things in this, such as this:

»although teens reported the lowest cellular data consumption for video streaming apps among all age groups in both July 2014 and October 2015, the higher reliance on smartphones for video viewing at any time of the day means that teen video data consumption over cellular networks is growing rapidly.

Only 30–35 year olds have a higher growth rate than teens for cellular video streaming data usage. However, the overall mobile video data consumption (including both cellular and Wi-Fi) among this group is around 2.5 GB/month. That is only a fth of the teens’ data consumption and the potential for further growth is limited due to the fact that 30–35 year olds are still rooted in traditional TV viewing behavior.

Overall, teens are the heaviest users of data for smartphone video streaming apps and have the second highest rate of cellular video data consumption growth. Since we are witnessing a generational change, current teens are likely to increase their appetite for cellular data as they grow older – making them the most important group to watch for cellular operators.

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But plenty more, such as the internet of things outnumbering smartphone subscriptions by 2018.
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Snapchat is starting Real Life, an online magazine about technology • VentureBeat

Jordan Novet:

»In a blog post today describing the new initiative, Snapchat employee and social media critic Nathan Jurgenson writes that “Snapchat is now funding Real Life.” In an email to VentureBeat, he declined to elaborate on the nature of the funding, but he did confirm that Real Life is “owned” by Snapchat.

“Real Life will publish essays, arguments, and narratives about living with technology,” Jurgenson writes. “It won’t be a news site with gadget reviews or industry gossip. It will be about how we live today and how our lives are mediated by devices.” (This sounds a little like the turf of New York Magazine‘s recently launched Select All.) The publication will cover beauty, power, privacy, and relationships, among other things, and “we aim to address the political uses of technology, including some of the worst practices both inside and outside the tech industry itself,” writes Jurgenson.

So now Snapchat will technically have web content that is visible on desktop computers. No longer will Snapchat be constrained to mobile devices. And, at least initially, the medium will be primarily text, unlike the video stories and snaps the Southern California company has become known for.

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Unfathomable. How does this do anything for Snapchat?
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The Talk Show ✪: Live From WWDC 2016, With Phil Schiller and Craig Federighi • Daring Fireball

»Recorded in front of a live audience in San Francisco, John Gruber is joined by Phil Schiller and Craig Federighi to discuss the news from WWDC: WatchOS 3, MacOS 10.12 Sierra, iOS 10, and more.

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There’s also a transcript. Last year it was just Schiller. (“Just” Schiller.) I guess they can pick from Schiller, Federighi and Eddy Cue for a few years before it has to aim for the top with Cook. After whom, what?
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All the hidden, awesome stuff in iOS 10 Apple didn’t announce • Lifehacker

Thorin Klosowski:

»iOS updates aren’t as exciting as they used to be, so the best stuff is often the little features that slip through the keynote cracks but make your iPhone or iPad work much better. Case in point, some of the hidden stuff in early iOS 10 betas is way more exciting than what Apple actually announced this week.

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It isn’t all but it’s a few of the more fun things – alarm redesign, Maps remembering where you parked if you used it to navigate in a car, no more “slide to unlock”, a few more. I think the death of “slide to unlock” (and its companion, where Music controls in Control Centre are now to the right) is going to be the one that causes the most perplexity.
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The elements of stickers • Andreessen Horowitz

Connie Chan, a partner at venture capital company Andreessen Horowitz:

»What is surprising — especially when compared to the more mature messaging ecosystem in Asia — is that many people still tend to treat stickers (i.e., the ability to easily incorporate pre-set images into texts) as just-for-fun frivolity, when they’re an important visual digital language fully capable of communicating a nuanced range of thoughts. For example, a single sticker could convey very different messages: “I’m so hungry I could collapse” or “I miss you” or “I’m sound asleep snoring”. Complex feelings, actions, punch lines, and memes are all possible with stickers.

They are an acceptable response to “end” a real-time back and forth conversation (great for punchlines). They are a low-risk way of saying hi and initiating a chat with an acquaintance. And they reduce the social friction of saying something emotional in text form; this is especially helpful in a culture that is known to be less outwardly expressive even to one’s own family members and friends (where it is far less awkward to send a virtual-fistbump sticker than it is to tell someone directly that they’re a wonderful friend).

And sometimes stickers can convey what words cannot! This form of visual communication has become so popular in Asia — especially in China’s WeChat and Japan’s LINE — that it is not uncommon to see a deep thread of multiple messages without a single word. They’re not just for those crazy young kids. More notably, stickers are commonly used in professional, not just personal, chats as well. Not so frivolous after all. In fact, stickers are so core to the success of Line, that its CEO actually credited them as the “turning point” for that app. He shared that it took Line Messenger almost four months to find its first two million users … but after stickers were launched, it took only two days to find the next million. The company now makes over $270m a year just from selling stickers.

«

This is essential to understanding why Apple has gone so big on stickers for iOS 10’s iMessage. Chan is highly worth reading on all these topics.
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How hired hackers got “complete control” of Palantir • BuzzFeed News

William Alden on how Veris Systems was hired to hack into Palantir:

»Even Palantir’s defense efforts were visible to the red team. The intruders found an “InfoSec Onboarding” page on the wiki that detailed Palantir’s security infrastructure. They monitored security devices and “ensured that their actions were not being logged.”

This was when, according to the report, the red team intruders had “complete control” of the Palantir domain. Their final task was to break into the Mac laptops of information security employees — the fortress guards. This they did, using a system that typically sent out software updates, and soon were able to get passwords and screenshots, review saved files, and “observe all user activity,” the report says.

They were finally caught while attempting to upload a screenshot to one of their own servers, according to the report. A piece of security software called Little Snitch — which regulates data sent out from a computer to the internet — was installed on one of the information security employees’ laptops, and it flagged the suspicious upload attempt, the report says. Little Snitch, while popular in the cybersecurity world, was not standard software for these employees, according to one person familiar with the matter.

Soon, Palantir security employees identified the red team’s attack tools and set up firewalls to block communications to the red team servers. These defenders “successfully demonstrated the ability to trace malicious activity across the domain and take the appropriate steps to neutralize an insider threat,” the report says.

But the red team still had an edge.

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Veris was let through the firewall on purpose, to see what would happen if someone was spearphished. Turns out: a lot.
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Errata, corrigenda and ai no corrida: none notifed.

Start up: Google’s image search ads, Intel’s iPhone deal, Tabooillion!, Runkeeper confesses, and more

Is mommy blogging about to hit a speedbump? Montage by Mike Licht on Flickr.

Why didn’t you sign up to receive each day’s Start Up post by email?. Unless you’re reading this on email.

A selection of 12 links for you. Indefatigably. I’m charlesarthur on Twitter. Observations and links welcome.

Google is including ads in image search results for first time • Digital Trends

Trevor Mogg:

»Perhaps the most surprising thing about the news that Google is now including ads in its Images search results is that it didn’t do it sooner.

It’s true – the company that makes all its cash from search ads has until now included not a single sponsored message among its image results. But that’s all changing.

The initiative is designed to tempt the shopper in you, so if, say, you do a Google image search on your smartphone for a coffee table, among those many pages of lovely photos of gorgeous tables you’ll also see ads for them. These will link directly to a merchant’s site, enabling you to part with your cash in just a couple of clicks. The merchant wins, you win … oh, and Google wins, too.

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Every place Google can put an ad, it’s going to put an ad. Google News next?
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Intel obtains up to 50% of modem chip orders for upcoming iPhone • Digitimes

Julian Ho and Jessie Chen:

»Intel will supply up to 50% of the modem chips for use in the new iPhones slated for launch in September 2016, according to industry sources.

Intel will itself package the modem chips for the upcoming new iPhones, but have contracted Taiwan Semiconductor Manufacturing Company (TSMC) and tester King Yuan Electronics (KYEC) to manufacture the chips, the sources said.

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The main reason why people are not already using ad blockers should worry publishers • Business Insider

Lara O’Reilly:

»The principal reason why most people haven’t yet switched on an ad blocker is simply because they are not aware they could block ads — a stat that should worry businesses that rely on online advertising to make money.

Wells Fargo Securities and Optimal.com — a startup that offers an “ethical” ad blocker — surveyed 1,712 US smartphone users to ask about their attitudes to ad blocking.

Of the 1,320 respondents who don’t already block ads (either on desktop or mobile,) 45.6% said they were not aware they could do so.

«

(That survey number suggests 23% already blocking ads.) Notice also of those not yet blocking, there are 22% who either know of it but can’t figure out how, or else intend to when they “have the time”. Those who don’t mind ads, or don’t want to harm content creators: 18.1%, or less than one in five.

Rob Leathern of Optimal goes into more detail about what the figures mean.
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Taboola crosses the one billion user mark, second only to Facebook as the world’s largest discovery platform • Globe Newswire

»Taboola has achieved a significant “network effect” within the discovery space, more than doubling its reach from 500 million unique users just one year ago. As more users around the world are exposed to Taboola’s personalized recommendations, more Fortune 500 advertisers are achieving scale across the platform. In the US, where the company first launched its discovery platform in 2010, every American Internet user sees Taboola at least 70 times a month, and the platform reaches 95.3% of the 15+ year old demographic, surpassing Google, Facebook, and Yahoo Sites (according to comScore’s monthly Demographic Report, March 2016).

“For the past eight years, our team has been committed to building the best predictive technology in the world, and it’s been incredible to see how that personalization-driven mission has resonated across new markets in just the past twelve months,” said Adam Singolda, founder and CEO at Taboola.

«

A billion?? Flipping heck.
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MCX postpones rollout of Apple Pay rival CurrentC, lays off 30, will focus on bank deals • TechCrunch

Ingrid Lunden:

»As merchants like Walmart move ahead on their own mobile payment strategies, a consortium that once counted Walmart — along with a number of other big retailers and brands — behind it, has taken a step back. Merchant Customer Exchange (MCX) today announced it would postpone a nationwide rollout of CurrentC, a smartphone payment initiative originally conceived as a mobile wallet rival to smartphone-led services like Apple Pay and Android Pay. As a result, MCX said it would lay off 30 people as it shifted its focus to working with financial institutions.

«

Dead.
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Indian smartphone shipments declined for the second consecutive quarter in Q1 2016 • IDC

»According to the International Data Corporation’s (IDC) Quarterly Mobile Phone Tracker, 23.5m units of smartphones were shipped in India in Q1 2016 registering 5.2% growth over the same period last year. However, smartphone shipments shrank by 8.2% over Q4 2015, dipping consecutively for two quarters.

According to Karthik J, Senior Market Analyst, Client Devices, “The first quarter of the year is usually expected to be slow after the festive season in the last quarter of the year. However, the contraction in Q1 2016 is mainly propelled by the decline in shipments from all the Top 5 smartphone vendors of previous quarter. Shipments of key Indian vendors Micromax, Intex and Lava put together dropped 20.4% sequentially as they struggled to push their inventories into the market.” On the other hand, new entrants like Reliance Jio grew sharply over previous quarter as they prepare before the official launch.

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India and China have about the same population; the Indian smartphone market is about a quarter the size of China’s, which has already peaked.
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China quietly targets US tech companies in security reviews • The New York Times

Paul Mozur and Jane Perlez:

»Chinese authorities are quietly scrutinizing technology products sold in China by Apple and other big foreign companies, focusing on whether they pose potential security threats to the country and its consumers and opening up a new front in an already tense relationship with Washington over digital security.

Apple and other companies in recent months have been subjected to reviews that target encryption and the data storage of tech products, said people briefed on the reviews who spoke on the condition of anonymity. In the reviews, Chinese officials require executives or employees of the foreign tech companies to answer questions about the products in person, according to these people.

The reviews are run by a committee associated with the Cyberspace Administration of China, the country’s Internet control bureau, they said. The bureau includes experts and engineers with ties to the country’s military and security agencies…

…Ultimately, the reviews could be used to block products without explanation or to extract trade secrets in exchange for market access. Those secrets could be leaked to Chinese competitors or expose vulnerabilities, which, in turn, Chinese hackers could exploit.

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Would also explain Apple investing a billion dollars in Uber-rival Didi.
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When the data bubble bursts, companies will have to actually sell things again • Co.Exist

Douglas Rushkoff:

»How can a company with no revenues still make money? It’s not a trick question. The answer is at the very foundation of the digital economy: advertising.

No matter how dire things get for musicians, writers, movies, websites, smart phone apps, video games, or whole social media platforms, no matter how hard it might be for companies to charge for content, services, or convenience, almost everything we are doing in the digital marketplace can serve as the advertisement for something else. The video game promotes a movie, the movie promotes an app, and the app promotes a video game. Heck, this article indirectly promotes a book.

The trouble is, if everyone is in it for the advertising dollar, who is left to advertise? At no point in history has advertising, marketing, and research ever accounted for as high a percentage of GDP, or total economic activity (and that’s being extremely generous). But right now, it’s pushing at the very top of that range. The reason it can’t go higher is that only so much economic activity can go to promoting the rest of our economic activity. The coming crash in the tech market—and quite possibly beyond—will be triggered by the growing realization that every company in the world can’t be a marketing company.

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Rushkoff is usually ahead of the curve; I remember how in 1999 he said he was going to buy all his Christmas presents via Amazon.
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Nate Silver unloads on The New York Times • Columbia Journalism Review

Bill Wyman:

»The catalyst for Silver’s unleashing was a column from [Jim] Rutenberg, who stepped into the vacant David Carr job at the beginning of the year. The piece ruminated on the myriad errors made by the media over the course of the utter mayhem that has been the 2016 presidential race. The column wasn’t entirely focused on Silver; it mentioned failures in Times prognostications as well. But Rutenberg did seem to go out of its way to bring up FiveThirtyEight, especially in noting a bad call for the Indiana Democrat primary, in which FiveThirtyEight had favored Hillary Clinton to win but Bernie Sanders ended up taking in a romp.

There was subtext there, too. Several times in the piece, Rutenberg advocated for “shoe-leather reporting”—talking to “actual humans,” as he put it—and concluded:

»

That’s all the more reason in the coming months to be as sharply focused on the data we don’t have as we are on the data we do have (and maybe watching out for making any big predictions about the fall based on the polling of today). But a good place to start would be to get a good night’s sleep, and then talk to some voters.

«

«

What Rutenberg overlooks is that Silver writes stories which are based on people talking to voters – for polls. Rutenberg (in his article) also doesn’t seem to understand Monte Carlo simulations: a 90% chance for Hillary in a state doesn’t mean she was going to win 90% of the votes. He describes Sanders winning by a “comfortable” 5%: that would be 52.5-47.5? Hardly comfortable either way.

I think Silver’s data journalism has a better chance of telling us the outcome ahead of time than “shoe leather”.
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A message to our users • Beyond the Miles

Runkeeper CEO Jason Jacobs, following yesterday’s complaint about its app:

»Recently, the Norwegian Consumer Council filed a complaint regarding how Runkeeper handles user data. We immediately began investigating the issue and have found a bug in our Android app involving the app’s integration with a third-party advertising service. Like other Android apps, when the Runkeeper app is in the background, it can be awakened by the device when certain events occur (like when the device receives a Runkeeper push notification). When such events awakened the app, the bug inadvertently caused the app to send location data to the third-party service.

Today we are releasing a new version of our app that eliminates this bug and removes the third-party service involved. Although the bug affected only our Android app, we have decided to remove this service from our iOS product too out of an abundance of caution. The iOS release will be made available once approved by Apple.

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Apologies and regrets. My thought: doesn’t this mean that its privacy policy was either meaningless, or ignored? Sure, it was a bug; but “we made a mistake” doesn’t wash for the people in accounts. Why for programs? And why did it take the Norwegian Consumer Council, rather than Runkeeper’s testing, to spot it? This opens up more questions than it answers.
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The BBC are removing recipes from their website. This blog is free and always will be. • COOKING ON A BOOTSTRAP

Jack Monroe:

»In light of the BBC announcement that they are removing a lot of their recipes from their website, I will be publishing all of my recipes in full on http://www.cookingonabootstrap.com over the next few days. This includes 220 recipes from both of my books and around 100 more Guardian recipes. There are also recipes from Waitrose Kitchen and Sainsburys, the Daily Mirror, restaurants I have consulted for and others that will go on too.

It’s a big job but an essential one.

I learned to cook on the dole using free recipes online and for the BBC to reduce this vital service is an abomination. (Apologies to all of my friends who work there, but I just don’t understand this.) I hope I can go some way to filling the gap left for free, instructional, simple recipe resources and cookery guidance, which is vital for so many people.

«

The reaction to the BBC move – which still leaves a lot of recipes on its site, as well as a BBC food site – was fascinating: people who might never have looked up a recipe are outraged. What wasn’t explained is why these recipes had to be removed rather than just moved to the remaining BBC food site.

And lo and behold, by the end of the day that’s just what happened. The question of what cost saving there would have been remains as mysterious as before.

One non-BBC media source suggested to me that this was a perfectly executed PR stunt by the BBC: “they picked the puppy everybody loves”. The Tories want to shut down bits of the BBC; the BBC is showing them that people won’t stand for it.
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Dear Mommy Blogger • Josi Denise

Denise goes on an absolutely epic must-not-miss rant about the whole “mommy blogging” scene:

»//NOBODY IS READING YOUR SHIT

I mean no one. Even the people you think are reading your shit? They aren’t really reading it. The other mommy bloggers sure as hell aren’t reading it. They are scanning it for keywords that they can use in the comments. “So cute! Yum! I have to try this!” They’ve been told, like you, that in order to grow your brand, you must read and comment on other similar-sized and similar-themed blogs. The people clicking on it from Pinterest aren’t reading it. They are looking for your recipe, or helpful tip promised in the clickbait, or before and after photo, then they might re-pin the image, then they are done. The people sharing it on Facebook? They aren’t reading it either. They just want to say whatever it is your headline says, but can’t find the words themselves. Your family? Nope. They are checking to make sure they don’t have double chins in the photos you post of them, and zoning in on paragraphs where their names are mentioned.

Why? Because your shit is boring. Nobody cares about your shampoo you bought at Walmart and how you’re so thankful the company decided to work with you. Nobody cares about anything you are saying because you aren’t telling an engaging story. You are not giving your readers anything they haven’t already heard. You are not being helpful, and you are not being interesting. If you are constantly writing about your pregnancy, your baby’s milestones, your religious devotion, your marriage bliss, or your love of wine and coffee…. are you saying anything new? Anything at all? Tell me something I haven’t heard before, that someone hasn’t said before. From a different perspective, or making a new point at the end at least if I have to suffer through a cliche story about your faceless, nameless kid.

«

By this point she’s only just getting started, and it gets better and better. I like to imagine her declaiming this from a podium at a mommy blogging conference.
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Errata, corrigenda and ai no corrida: none notified.